Conversation

Messenger & Instagram chatbots

24/7 automated conversations across Meta's messaging surfaces — with the full creative toolkit your brand needs.

Rich templates

Text, image, video, GIF, audio, file, and button cards. Build carousels, quick replies, and webview flows without custom code.

Keyword triggers

Match exact phrases, partial text, or regex. Route conversations to the right flow — FAQ, sales, support or escalation.

User tags & attributes

Tag subscribers based on their answers. Segment for campaigns, sequences, or internal reporting.

Webview forms

Collect structured data (phone, address, files) inside the chat using custom webviews — no context switch for the user.

Instagram story replies

Auto-respond to story mentions and story reply DMs. Convert story engagement into subscribers and sales.

Bot-to-human handoff

Let the bot qualify, then hand the conversation to a live agent with full context. Track response time and close rate.

No-code

Visual flow builder

A true drag-and-drop canvas for designing conversations. No JSON, no engineering tickets — iterate in minutes.

Branching logic

If/then conditions based on user tags, attributes, answers, time of day, or subscriber history.

Delays & sequences

Queue messages over minutes, hours, or days. Build nurture drips and re-engagement flows without external tools.

External actions

Hit webhooks, fetch data, and send results back into the chat — connect your CRM, ERP, or custom backend.

Reusable sub-flows

Create once, embed anywhere. Turn common blocks (collect email, offer coupon) into building blocks across clients.

Flow analytics

See drop-off points, completion rates, and conversion per step. Optimise the flows that move revenue.

Import / export

Share flows between workspaces. Perfect for agencies running the same playbook across many brand clients.

Growth

Comment automation

Turn every comment on your Facebook and Instagram posts into a subscriber, a lead, or a closed sale.

Public + private replies

Reply publicly under the comment and send a private DM simultaneously — the highest-converting comment flow on Meta.

Keyword filters

Match specific words like "price", "link", "pm", or comment phrases. Trigger different flows per keyword set.

Abuse & spam hiding

Auto-hide comments that contain abusive or banned words. Keep your community safe without constant manual moderation.

Lead capture

Convert commenters to subscribers in one tap. Tag them automatically so you can broadcast later.

Post-specific rules

Apply different reply logic per post, per campaign. Launch a new offer? New rule set. No flow rebuild needed.

Instagram comments

Full comment automation on Instagram feed and Reels — same rules engine as Facebook.

Campaigns

Broadcast & sequences

Targeted outreach across Messenger, Instagram, SMS and email — with segmentation, scheduling and analytics.

Multi-channel broadcasts

One campaign, many channels. Send a product drop to Messenger subscribers, email newsletter, and SMS list at once.

Tag-based segmentation

Target by subscriber tag, purchase history, location, language, or any custom attribute.

Drip sequences

Onboarding, nurture, win-back — send a pre-built series of messages over days or weeks.

Scheduled sends

Queue for a specific date, time, or timezone. Optimise for when your audience actually reads.

SMS & email providers

Connect Twilio, Nexmo, MSG91, SMTP, Mailgun, Amazon SES and more. Use your existing sender reputation.

Delivery analytics

Sent, delivered, opened, clicked, converted — all tracked, all exportable via the API.

Content

Social post scheduler

Plan, queue and auto-publish across every major social platform — from a single content calendar.

8 channels supported

Facebook, Instagram, Twitter/X, LinkedIn, Pinterest, Reddit — plus bulk auto-publishing to Facebook Groups.

Bulk CSV upload

Queue hundreds of posts at once. Perfect for seasonal campaigns and content-heavy launches.

Media library

Centralised image and video storage. Reuse assets across brands, clients, and campaigns.

Recurring posts

Auto-repost evergreen content on a schedule — daily, weekly, monthly.

Visual calendar

Drag-and-drop posts across dates. See what's going out, on every channel, at a glance.

Per-channel previews

Check how posts look on each network before they ship — no more surprise crops or broken previews.

Commerce

Chat-first e-commerce

A full catalog store that sells inside Messenger and in the browser. Set up in a morning, ship orders same day.

Product catalog

Categories, collections, variants (size, colour), stock tracking, cost prices, SEO fields.

Payments that work in India

Razorpay, Paytm, Stripe, PayPal, and manual bank / UPI / COD. Dispute-free, no lock-in.

Shipping zones

Define rates per region, weight, or order value. Integrate with your courier partner via the API.

Coupons & discounts

Percentage, flat, BOGO, free-shipping, first-order codes — stackable and time-boxed.

QR-code menus

Generate QR codes that open a chat ordering flow. Perfect for restaurants, cafés and pop-ups.

Order management

Status workflow, invoice PDFs, customer notifications via Messenger, SMS and email — automatically.

Support

Live chat & team inbox

A unified inbox for every customer conversation — Messenger, Instagram DM, website chat, and more.

Single inbox

Every channel, every conversation, one timeline. Stop switching tabs and missing messages.

Agent assignment

Route conversations by skill, language, or round-robin. Track response and resolution times per agent.

Canned replies

Save common responses as shortcuts. Keep quality consistent as your support team scales.

Internal notes

Discuss with teammates on a thread without the customer seeing. Loop in specialists in seconds.

Website live chat

Drop our widget on any site. Same inbox, same agents, same history.

SLA tracking

Measure first-response and resolution times. Set targets, get alerts when they slip.

Insights

Deep analytics across every surface

Numbers you can act on — not vanity counters. Built in, exportable, and connected to the rest of your business via the API.

Subscriber growth

New, active, unsubscribed, per channel, per campaign. Understand what's driving your list.

Bot flow performance

Completion rates, drop-off points, button click-through — optimise the steps that matter.

Campaign ROI

Attribute revenue to the broadcast or sequence that produced it. Stop guessing, start doubling down.

Page insights

Reach, engagement, follower trend, and post performance — cross-network, in one view.

Order revenue

Top products, repeat customers, AOV, conversion rate — from chat checkout and browser checkout.

Agent performance

Conversations closed, response time, CSAT — know who to hire, train, and celebrate.

Scale

Built for teams and agencies

SocialPuff is designed to host multiple brands, multiple teammates, and multiple clients without compromise.

Role-based access

Owner, admin, manager, agent — scoped per workspace and per module. Audit-logged, revocable.

Multi-language UI

English, Arabic, Bengali, Dutch, French, German, Greek, Italian, Portuguese, Russian — and more shipping.

White-label & custom domain

Rebrand the dashboard, use your own domain and logo, and invite clients as workspace members.

Theme manager

Custom colours, typography, and login screens — match your brand or your agency's design system.

Workspace isolation

Data, subscribers and billing are isolated per workspace. Run unrelated brands with zero bleed-through.

Full HTTP API

Scripts, CRMs, internal tools — automate anything you can click. REST endpoints for every resource.

At a glance

Channel coverage

ChannelAutomationBroadcastSchedulerInbox
Facebook Messenger
Facebook Page / Comments
Facebook Groups
Instagram DM
Instagram Comments
Email
SMS
Twitter / X
LinkedIn
Pinterest · Reddit
Website live chat

See it running, in your workspace.

Spin up a free trial in under two minutes. No credit card, no demo call required — if you want a walkthrough, we're happy to give one.